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How much will an Uber or Lyft cost you during Super Bowl week?
Probably enough to make your bank account feel like it’s running on empty.
Based on last year’s Super Bowl in Atlanta, Uber and Lyft say they’re expecting ridership demand to pick up starting Thursday and through Super Bowl Sunday.
It’ll also be prime time for price surging, especially right after the game.
Uber and Lyft declined to say when riders can expect to see price surging or how high it could get during the Super Bowl. Instead, both companies said it fluctuates based on various factors, including traffic, location, time and demand for drivers.
While this will be Miami’s first Super Bowl with Uber and Lyft, ride costs did get pricey in other cities during previous Super Bowls.
MPR News, a public radio station in Minnesota, tracked Uber surge pricing when Super Bowl 2018 was held in Minneapolis. The highest surge it found was 3.9x regular prices at 4:30 a.m Monday — hours after the game had ended.
So, how is Miami faring?
Uber and Lyft are asking riders to be patient as both companies expect to see higher than usual wait times throughout the week, particularly right before and after the game.
This means you should request a ride earlier than usual to give yourself wiggle room for traffic congestion and detours, especially if you’re planning to attend a party, concert or even the actual game at the stadium.
Both apps also usually see an influx of new drivers joining the app during Super Bowl week, good news for customers. The more drivers on the road, the less you have to pay.
HOW MUCH DOES A RIDE COST?
Here’s an estimate on how much a ride from the Miami Beach Convention Center (which is hosting the Super Bowl Experience theme park) to other popular Super Bowl event locations and Miami hotspots will cost, as of Thursday morning.
This article will be updated through Super Bowl Sunday. These prices do not reflect price surging and may fluctuate throughout the day.
Super Bowl Live at Bayfront Park in downtown Miami — Less than 10 miles.
▪ Uber — $15.46 Pool, $16.27 UberX, $20.01 Comfort. Most expensive: $60.05 Lux SUV
▪ Lyft — $9.84 Shared Saver, $11.15 Shared, $11.69 Lyft. Most expensive: $51.83 Lux Black XL
Watson Island — Less than 10 miles.
▪ Uber — $8.79 Pool, $13.50 UberX, $16.65 Comfort. Most expensive: $47.78 Lux SUV.
▪ Lyft —$7.32 Shared Saver, $8.56 Shared, $9.78 Lyft. Most expensive: $44.37 Lux Black XL.
Vewtopia-SuperFest in Miami Gardens— Less than 20 miles.
Uber — $28.81 Pool, $38.62 UberX, $42.68 Comfort. Most expensive: $149.89 Lux SUV.
Lyft — $19.67 Shared Saver, $20.88 Shared, $27.64 Lyft. Most expensive: $133.29 Lux Black XL.
Wynwood Walls — Less than six miles.
▪ Uber — $9.97 Pool, $14.01 UberX, $17.80 Comfort. Most expensive: $58.79 Lux SUV.
▪ Lyft — $10.00 Shared Saver, $11.25 Shared, $11.54 Lyft. Most expensive: $52.69 Lux Black XL.
Lincoln Road — Less than one mile.
▪ Uber — $5.59 Pool, $5.88 UberX, $8.40 Comfort. Most expensive: $26.40 Lux SUV.
▪ Lyft — $5.00 Shared Saver, $5.89 Shared, $6.50 Lyft. Most expensive: $26.40 Lux Black XL.
WHAT ABOUT A RIDE TO HARD ROCK STADIUM ON SUPER BOWL SUNDAY?
Hard Rock Stadium is slightly less than 20 miles away from the Miami Beach Convention Center.
Rides to the stadium from the convention center ranged between $25 and $40 on Uber and Lyft Thursday afternoon, with the most expensive options costing $130 to $140 for the luxury model vehicle.
While the app isn’t showing any price surging yet, Wednesday’s ride costs estimates were already more expensive for Sunday afternoon. There was a slight decrease in cost for the most expensive luxury options from Uber and Lyft around 10 a.m. Thursday. Prices rose up again by early afternoon.
If you order an Uber or Lyft around 2 p.m. Sunday — about an hour after the stadium’s parking lot opens — you can expect to pay between $30 and $65 for an Uber, with the most expensive options costing $146.36, according to Uber’s price estimator.
Lyft’s price estimator won’t show how much a Shared Saver, Shared or Lyft ride will cost for Sunday at 2 p.m. Instead, prices start at $54 for a Lyft XL (cars that hold up to six) and can increase up to $127 for Lyft’s most expensive ride option — the Lux Black XL.
Before you try to schedule a ride ahead of time, an Uber spokesman said the ride scheduling feature will be “blacked out” for the stadium on Sunday because of the “less predictable environment.” It’s not clear if Lyft will block its scheduling feature.
You can use Uber and Lyft’s app or online price estimator at uber.com/us/en/price-estimate/ or lyft.com/rider/fare-estimate to see how much your ride could cost. Keep in mind those prices can fluctuate.
Source: Miami Herald
Joined the Market Operations Team at Aber Rideshare when it was just beginning, and was huge driver in shaping the direction of it. Analyzing and reanalyzing every aspect of a project, I ensures even the smallest of details are perfected!